Set Up Dynamic Remarketing & Google Conversion Tracking in Shopline | Simprosys Guide

Mar 24, 2026

In this video, we’ll guide you through how to set up Google Conversion Tracking and Dynamic Remarketing in Shopline using the Simprosys Google Shopping Feed App.

This setup helps you track key user actions like purchase, add to cart, and checkout, and improve your Google Ads performance with better data and remarketing.

First, log in to your Shopline Admin panel and open the Simprosys Google Shopping Feed App.

From the dashboard, go to the Tracking Tags section and click on Google Dynamic Remarketing & Conversion Tracking.

Simprosys app dashboard showing the Tracking Tags menu with Google Dynamic Remarketing & Conversion Tracking option highlighted

Next, select your Google Ads Account ID.

Dropdown selection screen to choose and link a Google Ads account ID within the Simprosys app

If you’re using an MCC account, select the MCC first and then choose the required sub-account.

Now, enable the following tracking options:

  • Dynamic Remarketing in Google Ads
  • Google Conversion Tracking
  • Add to Cart Tracking
  • Begin Checkout Tracking

Tracking settings screen displaying options to enable dynamic remarketing, conversion tracking, add to cart, and begin checkout tracking

These features allow you to track user behavior and optimize your Shopline Google Ads campaigns.

Next, configure your Google Ads conversion actions.

You can create new conversion actions or select existing ones.

We recommend selecting your existing Purchase conversion action to maintain accurate reporting and historical data.

Conversion actions setup screen showing purchase, add to cart, and begin checkout events with option to continue or create new conversion action

Click on Continue to complete the setup.

Once done, you can review details like your connected Google Ads account, conversion actions, and tracking status.

Dashboard showing Google Ads account connection and active dynamic remarketing and conversion tracking statuses, with a table of enabled conversion actions

To verify the setup, go to your Google Ads account and check the status under Tools & Settings → Conversions.

That’s it! Your Google Conversion Tracking and Dynamic Remarketing setup in Shopline is now complete.

We hope this will be helpful. If you have any kind of query on any of these options you can write to us at support@simprosys.com and we will definitely help you.

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