Unique Product Identifiers: GTIN, MPN and Brand

Jul 09, 2025

This article provides a clear overview of product identifiers like MPN, GTIN, and Brand, essential for optimizing your Google Merchant Center listings.

Learn the importance of each identifier, when to use them, and how they impact product visibility in search results. Perfect for eCommerce sellers aiming to enhance their product data quality and boost discoverability.

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